Posts filed under 'Water Week'
Even though it is still July, we here in the Atlanta area are getting ready for back to school. I know it sounds crazy to you Northerners, and it is!
This time of year always gets me on my green high horse. It’s estimated that the average family spends close to $600 on back-to-school purchases. It’s no wonder. The amount of supplies required (and then used little or not at all) boggles the mind–and unfortunately, fills the landfills. Teachers require specific binders, composition notebooks and spiral notebooks for some tasks that just don’t warrant it. I have so many composition notebooks that have only 10-15 pages used. To be green, I recycle the used papers and then either force my kids to use them again (writing MUSIC in permanent marker on the cover doesn’t help this cause), or I use them for business. I’ve gone to many a business meeting with a notebook that says “Ryan’s Poetry”!
So this year, take some time to sort out your current supplies (kids don’t need BRAND new colored pencils each year!), and shop wisely. If you have an older girl and younger boy, ban the pink purchases (binders, folders, staplers, book covers). I learned this the hard way. It’s hard to pass down a pink binder to a 10-yr old boy. This pre-planning is both good for your pocket book and the environment.
One easy way to be green this year is to not use disposable water bottles in the lunch box. Make sure you have enough reusable ones on hand that are easy to refill, like Reduce WaterWeek. So, in honor of back-to-school shopping, we’re offering $5 off all Reduce WaterWeek bottle sets until August 24. Type in SCHOOL at checkout. Be sure to visit our Facebook page to learn more. www.facebook.com/reduceeveryday.
Have fun shopping!
Rani Quirk
Marketing Manager, Base Brands
July 27th, 2010
Wow, it’s been a hot summer. And if you live in the Northeast, record-breaking. So it’s critical to stay hydrated at all times, because dehydration can sneak up on you. Try to keep a steady intake of water too, not just before you’re going for that long bike ride at 3pm. It’s important to drink lots of water the DAY before big a outdoor activity in the heat. So, if you’re playing in the company softball tournament on Saturday, drink tons on Friday.
Our WaterWeek 5-bottle set is a great solution to help you drink more throughout the week. You always have a cold one in the fridge ready to grab and go. No need to buy wasteful disposable plastic water bottles again! The folks at Good Housekeeping agree. We were recently chosen as the third best plastic water bottle, according to their testers. We’re in good company with some top brands too. Here’s a bit from their post.
http://www.goodhousekeeping.com/product-testing/from-the-lab-blog/best-plastic-water-bottles
The Best Plastic Water Bottles
July 9, 2010 at 8:55 AM by Paul Hope | comment
Here in New York, we’re coming off one of the hottest weeks in years. While drinking plenty of water is good advice throughout the year, it’s never more important than when you’re baking in the summer heat. Here are three great picks for reusable, BPA-free water bottles to help you quench your thirst and beat the summer heat in style.
3. Base Brands Reduce Waterweek $19.99: It’s hard to beat the price of these bottles, which work out to just under $4 each. They’re sold in sets of five with a unique plastic holder that lets you store them on the door of your fridge, so you always have a cold bottle on hand. Available in 10 designs.
Happy hydration!
Rani Quirk
Marketing Manager, Base Brands
July 12th, 2010
We love working with “mommy” bloggers! There is no mystery. They are just average moms who have started up a blog to provide tips, product ideas, parenting help, you name it. They seem very honest and hardworking and truly are passionate about their blogs. Some of these blogs have really become popular and key mommy bloggers are sought after by the BIG packaged goods manufacturers! They’re on “mommy blogger” teams; they get sent to Disney World, and receive other kinds of ”perks”. The big marketers understand that this is an important group to get to know because they provide great insights to the mom market and have a lot of influence. We get that too, but we most of all really like the ease of working with them-they just seem real!
Check out another great mom blog review. Enter the contest through June 15th and you could win!
http://www.reviews.thecinnamonhollow.biz/2010/05/19/reduce-waterweek-bottles-review-and-giveaway/
I LOVE these bottles!!!!
Rani Quirk
Marketing Manager
May 27th, 2010
Drink Water Week may be a little unknown, but it’s aim is big. The purpose of this special week is to bring awareness to the importance of keeping our drinking water supply clean and accessible and to not take it for granted. According to the American Water Works, “a safe, reliable water supply is critical to the success of any community. It creates jobs, attracts industry and investment and provides for the health and welfare of citizens in ways ranging from disease prevention to fire prevention.” They have been promoting Drink Water Week for over 30 years as a way to bring together water professionals and the communities they serve to recognize the vital role that water plays in our lives.
Maybe there will be some water-related activities in your area to celebrate this week. Or maybe your child will do something fun and educational in school this week. Spread the word about taking care of our water supply. If you do something cool to celebrate, enter the video contest at http://www.awwa.org/ . I believe Drink Water Week will grow over the years. Look at Earth Day; it’s big business now, but wasn’t always.
This week only! Enjoy free shipping on all Reduce water bottles. Use code DRINK at check out through May 8. Stock up on water bottles to fill with safe, drinkable tap water. Enjoy!
Rani Quirk, Marketing Manager
May 3rd, 2010
This is the big green day! It’s important for us all to take the inspiration of Earth Day and begin to live greener, more sustainable lives every day, not just on April 22. So in honor of this most green day, we included WaterWeek in a Hollywood gift basket giveaway that went to some of Hollywood’s greenest stars, like Ellen DeGeneres, Courtney Cox and Julia Louis-Dreyfus, to name a few. Wouldn’t it be cool if you saw them walking down Rodeo Drive, surrounded by their entourages, carrying Reduce WaterWeek? We’ll be watching…. Check out the story at: http://lastheplace.com/2010/04/21/environmentally-conscious-stars-honored-for-earth-day-in-hollywood-care-of-distinctive-assets/.
But in all seriousness, these celebrities have a voice and they have chosen to further the cause of saving our environment. We thank them for spreading the message and hope they enjoy using WaterWeek bottles, instead of those nasty disposables, which I’m guessing they don’t use anyway.
We’ll keep you posted on sightings!
Rani Quirk, Marketing Manager
April 22nd, 2010
It’s been a while since I was pregnant (thank goodness), but some things don’t change. Yes, all kinds of advice has changed over the last 10 years, and today’s toys and accessories are a lot cooler than when I was in the market. But the advice to drink enough water when you’re pregnant has not changed; if anything, the word is getting stronger.
Why? We know that drinking water is good for our skin, organs and brain. But it plays an extra special role with mommies-to-be:
- Water helps carry nutrients through the body and to the baby. It helps the amniotic sack grow and replenishes the fluid when it is lost.
- Drinking ample amounts of water helps keep pregnant women hydrated, which is critical. Dehydration can lead to contractions and even pre-term labor. Not good.
- The more water you drink, the less water your body retains. When you deprive your body of water, it goes into crisis mode and begins to store more of it. Often the bloating and swelling common with pregnancy can be lessened or even eliminated by drinking enough water.
- Drinking water helps prevent bladder infections by flushing away harmful bacteria. Not fun to have, especially when pregnant!
Moms-to-be need to keep water bottles handy at all times. But don’t settle for wasteful disposable ones. Buy reusable of course. Reduce WaterWeek is ideal because it makes it easy-and fashionable, which is hard to accomplish when pregnant-to get your 64+ ounces of water per day. Cheers!
Rani Quirk
Marketing Manager
April 15th, 2010
We work with lots of bloggers, mostly “mommy bloggers” who are just moms who blog about a variety of topics-kids, dogs, food, clothing, life, cool products-you name it, there’s a blog for it. These bloggers are great to work with! We send them products that we think their readers might enjoy learning about-like Reduce WaterWeek-and the bloggers honestly use the product and write a review; we don’t pay for any reviews. If they don’t like the product, they most likely will let us know, include the comments in their post, or just declined the review. But that’s never happened to us! We haven’t met a blogger yet who doesn’t see the benefits of a product like Reduce WaterWeek.
Here is another review we thought you’d like to read: Rave and Review, http://raveandreview.typepad.com/my_weblog/2010/03/waterweek-water-bottles-by-reduce-everyday-giveaway.html. You can also win a WaterWeek set as well. Check it out.
In our on-going journey through the land of blogs-we love “green” blogs as well-we are constantly amazed at what inventive, interesting and caring people are out there sharing their voice with others. There is so much to read and discover (and so little time), that it’s worth exploring. Find one you like, and then you’ll uncover the blogs they like, and before you know it, 2 hours have past by! But, if you’re like me, you’ve learned about a great new product for your kids, husband, dog, you, whatever; you’ve laughed a lot (there are some funny women out there); and you may feel a little more connected to others. Start your
discovery at places like http://www.cafemom/ or visit some of the blogs that have supported us over the last year. Have fun!
http://www.thedirtytshirt.com/
http://www.mommymandy.com/
http://www.couponqueenslaurelrun.blogspot.com/
http://www.outnumbered3-1.blogspot.com/
http://www.commonsensewithmoney.com/
http://www.wisewife.wordpress.com/
http://www.simplybeingmommy.com/
http://www.threetimesthegiggles.blogspot.com/
http://www.3garnets2sapphires.com/
http://www.shescribes.com/
http://www.mommygoggles.com/
http://www.productmommy.blogspot.com/
http://www.katieandscotts.blogspot.com/
http://www.smartandtrendymoms.com/
http://www.bluesuitmom.com/
http://www.raveandreview.com/
http://www.bargainfun.blogspot.com/
http://www.barefootmommies.com/
http://www.jamielz.blogspot.com/
http://www.www.greenmamaspad.com/
http://www.tapit.com/
http://www.greenmamaspad.com/
Rani Quirk
Marketing Manager
March 11th, 2010
Well, we have successfully said good bye to 2009 (good riddance?) and are looking forward to a happier and healthier 2010. January is the month to start anew by kicking some bad habits, and starting some good ones. One of my resolutions is to eat better and drink more water this year!
But it can be very difficult to drink the recommended amount of water each day–eight glasses or 64 ounces. That’s a lot of water! I will admit, before I became a more environmentally friendly consumer, I bought disposable water bottles and would grab one on my way out the door, because I know the important health benefits of drinking enough water:
- Healthy Bodily Function: We lose a lot of water during the day through sweating and breathing. If we lose even just 10% of the water in our body, we’re considered dehydrated—even losing 1-2% can cause us to feel tired, and get headaches. So drinking enough water helps us think better, feel energized and helps our internal organs just function better, which could ward off disease.
- Pretty Skin: This is related to #1 since our skin is our largest organ. With enough water, our skin will have luster, feel more pliable, less dry and just look healthier.
- Weight Loss: If we rob our kidneys of enough water, they have to work harder to rid our bodies of waste, which could lead to kidney stones. Ouch. Then, the liver might have to take up the slack and then can’t focus on metabolizing stored fat, which will ultimately build up more fat. You get the picture.
So, back to my lack of water drinking. I’m getting better. I keep Reduce WaterWeek in my fridge and always have a cold bottle of water ready to grab on my way out the door. They fit in my purse, are attractive and easily fit in my car’s cup holder (not true for many of my other water bottles). I’m still not up to 64 ounces, but I’m doing better and feel good that I’m not contributing to the wasteful growth of our landfills. This may be one New Year’s resolution that I can actually keep!
Check out our wide variety of water bottles at www.reduceeveryday.com and start drinking to your health too.
Rani Quirk, Marketing Manager
January 4th, 2010
The holiday shopping season is officially upon us and if you haven’t crossed everyone off your list yet, we thought it would be helpful to share some tips on how to be a bit more eco-friendly during this yearly ritual of mass purchasing and consumption. And the good part, not only will these tips help you be more green, they may just save you some green too.
- Get organized: Write down all your gifts and consolidate your shopping trips. Don’t drive to far away stores to pick up one or two things. That’s a big waste of emissions. Plan to hit a few stores on one big trip.
- Bring reusable shopping bags. These bags are not just for the grocery store; why not bring them to the mall as well? Makes good sense.
- Shop online. This is a bit obvious, but it’s worth repeating. Because you are not driving anywhere, you’re saving on fossil fuels and emissions.
- Buy locally. Look for vendors who are local—farmers, craftspeople, etc.—and support them. You know their products didn’t travel across an ocean to get to you. Energy is saved and pollution is reduced.
- Green gift wrapping: Use recycled papers, newspapers or fabric to wrap and decorate packages. Make bows out of fabric ribbon instead of the plastic kind; these take a long time to decompose and can give off toxic fumes when burned.
- Rechargeable batteries: Consider buying rechargeable batteries and include a charger as part of the gift. This will cut down dramatically on the amount of discarded batteries that end up polluting the earth.
- Make it with love: Make homemade gifts, and if they’re edible, even better. This way, you are showing great affection (it takes thought and effort to cook/bake/assemble something) and when the gift is consumed, all that is left over is a handy jar or container.
- Save the paper: This is tough with kids, since they have very little patience opening gifts, but a lot of wrapping paper can be saved with a little careful ripping. Especially on big toy packages. There is easily enough usable paper to be saved for small packages next year.
- Give green gifts: Help spread the word about the importance of saving our earth. Look for gifts with eco-labels, made out of recycled products or that help people become more green. Reduce WaterWeek bottles are attractive and giving them will encourage the recipient to stop buying wasteful disposable water bottles.
- Gift Cards: There’s the constant debate whether gift cards are the lazy man’s way out, with that aside, it is a great green solution. Your loved one gets to pick out what they really want, reducing the amount of unwanted items ending up in the Goodwill bin.
That’s it. No doubt, there are many more ways to be green this season. Hopefully, we can all keep some of these tips in mind as we hit the stores, whether brick and mortar or online. Keep thinking green and you may save some green.
–Ken Kreafle, CEO of Base Brands
November 30th, 2009
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