Posts filed under 'NewsHome'
Even though it is still July, we here in the Atlanta area are getting ready for back to school. I know it sounds crazy to you Northerners, and it is!
This time of year always gets me on my green high horse. It’s estimated that the average family spends close to $600 on back-to-school purchases. It’s no wonder. The amount of supplies required (and then used little or not at all) boggles the mind–and unfortunately, fills the landfills. Teachers require specific binders, composition notebooks and spiral notebooks for some tasks that just don’t warrant it. I have so many composition notebooks that have only 10-15 pages used. To be green, I recycle the used papers and then either force my kids to use them again (writing MUSIC in permanent marker on the cover doesn’t help this cause), or I use them for business. I’ve gone to many a business meeting with a notebook that says “Ryan’s Poetry”!
So this year, take some time to sort out your current supplies (kids don’t need BRAND new colored pencils each year!), and shop wisely. If you have an older girl and younger boy, ban the pink purchases (binders, folders, staplers, book covers). I learned this the hard way. It’s hard to pass down a pink binder to a 10-yr old boy. This pre-planning is both good for your pocket book and the environment.
One easy way to be green this year is to not use disposable water bottles in the lunch box. Make sure you have enough reusable ones on hand that are easy to refill, like Reduce WaterWeek. So, in honor of back-to-school shopping, we’re offering $5 off all Reduce WaterWeek bottle sets until August 24. Type in SCHOOL at checkout. Be sure to visit our Facebook page to learn more. www.facebook.com/reduceeveryday.
Have fun shopping!
Rani Quirk
Marketing Manager, Base Brands
July 27th, 2010
Wow, it’s been a hot summer. And if you live in the Northeast, record-breaking. So it’s critical to stay hydrated at all times, because dehydration can sneak up on you. Try to keep a steady intake of water too, not just before you’re going for that long bike ride at 3pm. It’s important to drink lots of water the DAY before big a outdoor activity in the heat. So, if you’re playing in the company softball tournament on Saturday, drink tons on Friday.
Our WaterWeek 5-bottle set is a great solution to help you drink more throughout the week. You always have a cold one in the fridge ready to grab and go. No need to buy wasteful disposable plastic water bottles again! The folks at Good Housekeeping agree. We were recently chosen as the third best plastic water bottle, according to their testers. We’re in good company with some top brands too. Here’s a bit from their post.
http://www.goodhousekeeping.com/product-testing/from-the-lab-blog/best-plastic-water-bottles
The Best Plastic Water Bottles
July 9, 2010 at 8:55 AM by Paul Hope | comment
Here in New York, we’re coming off one of the hottest weeks in years. While drinking plenty of water is good advice throughout the year, it’s never more important than when you’re baking in the summer heat. Here are three great picks for reusable, BPA-free water bottles to help you quench your thirst and beat the summer heat in style.
3. Base Brands Reduce Waterweek $19.99: It’s hard to beat the price of these bottles, which work out to just under $4 each. They’re sold in sets of five with a unique plastic holder that lets you store them on the door of your fridge, so you always have a cold bottle on hand. Available in 10 designs.
Happy hydration!
Rani Quirk
Marketing Manager, Base Brands
July 12th, 2010
We’re buzzing here at Base Brands because our Reduce Smash Can has won a coveted design award! The IDEA (International Design Excellence Award) competition is a well-respected competition that attracts top-notch companies, and start-ups too. Over 1691 products entered, and only 403 went on to win a Gold, Silver or Bronze award. The Smash Can won a Silver IDEA award for its unique problem solving ability and distinct design. There isn’t another trash compactor like it on the market. It compacts 2x the household garbage, using less bags and resources.
We create products to solve simple household problems and to help us all live a bit more “green”. Great design is important to us, but it has to be functional too. It’s rewarding and encouraging when the two come together and your product is recognized for being both functional and good-looking too. Check out the entire IDEA winner’s line-up at http://www.idsa.org/. We’re alongside some great company.
Ken Kreafle, CEO Base Brands
June 24th, 2010
We know why Reduce WaterWeek Kids is great. They’re cute, functional and just a real simple solution to the growing problem of disposable water bottles. We love how easy it is to pack a WaterWeek in your child’s lunchbox (10 oz is the perfect size for elementary-aged kids), instead of those nasty, ocean-wrecking plastic ones. And aren’t our oceans under enough stress right now anyway?!?!? They come in a design for girls, boys and the sporty set.
So we were thrilled to see Reduce WaterWeek Kids among the refillable water bottles chosen that you can vote on in the Parents Connect section on Nickelodeon.com. Parents Connect offers timely and interesting information on all types of things-products, parenting, kids, community, health and wellness, you name it. It’s a great place for parents to hang out and gather information, like the playground, but without all the noise.
Go to http://www.parentsconnect.com/parents-picks/best-sippy-cups, check out all the products, then nominate Reduce WaterWeek as a Parents” Pick 2010 choice! Look at all the other categories too. You have to become a member to vote, but then you’ll have access to cool info on all types of topics. It’s a great site for parents. ONLY 8 MORE DAYS TO NOMINATE!
Spread the love and thanks for supporting Reduce!
June 10th, 2010
