We’re buzzing here at Base Brands because our Reduce Smash Can has won a coveted design award! The IDEA (International Design Excellence Award) competition is a well-respected competition that attracts top-notch companies, and start-ups too. Over 1691 products entered, and only 403 went on to win a Gold, Silver or Bronze award. The Smash Can won a Silver IDEA award for its unique problem solving ability and distinct design. There isn’t another trash compactor like it on the market. It compacts 2x the household garbage, using less bags and resources.
We create products to solve simple household problems and to help us all live a bit more “green”. Great design is important to us, but it has to be functional too. It’s rewarding and encouraging when the two come together and your product is recognized for being both functional and good-looking too. Check out the entire IDEA winner’s line-up at http://www.idsa.org/. We’re alongside some great company.
Ken Kreafle, CEO Base Brands
June 24th, 2010
We know why Reduce WaterWeek Kids is great. They’re cute, functional and just a real simple solution to the growing problem of disposable water bottles. We love how easy it is to pack a WaterWeek in your child’s lunchbox (10 oz is the perfect size for elementary-aged kids), instead of those nasty, ocean-wrecking plastic ones. And aren’t our oceans under enough stress right now anyway?!?!? They come in a design for girls, boys and the sporty set.
So we were thrilled to see Reduce WaterWeek Kids among the refillable water bottles chosen that you can vote on in the Parents Connect section on Nickelodeon.com. Parents Connect offers timely and interesting information on all types of things-products, parenting, kids, community, health and wellness, you name it. It’s a great place for parents to hang out and gather information, like the playground, but without all the noise.
Go to http://www.parentsconnect.com/parents-picks/best-sippy-cups, check out all the products, then nominate Reduce WaterWeek as a Parents” Pick 2010 choice! Look at all the other categories too. You have to become a member to vote, but then you’ll have access to cool info on all types of topics. It’s a great site for parents. ONLY 8 MORE DAYS TO NOMINATE!
Spread the love and thanks for supporting Reduce!

June 10th, 2010