WaterWeek makes it easy to reduce
Check out the latest blog on WaterWeek here:
http://nowwhatbaby.blogspot.com/2011/03/waterweek-makes-it-easy-to-reduce.html
Add comment March 11th, 2011
Making Plastic Fantastic
Check out Babyology’s site for a new writeup on the Reduce WaterWeek. Visit their site here Babyology.com
Add comment February 21st, 2011
Reduce WaterWeek Chosen #3 by Good Housekeeping
Wow, it’s been a hot summer. And if you live in the Northeast, record-breaking. So it’s critical to stay hydrated at all times, because dehydration can sneak up on you. Try to keep a steady intake of water too, not just before you’re going for that long bike ride at 3pm. It’s important to drink lots of water the DAY before big a outdoor activity in the heat. So, if you’re playing in the company softball tournament on Saturday, drink tons on Friday.
Our WaterWeek 5-bottle set is a great solution to help you drink more throughout the week. You always have a cold one in the fridge ready to grab and go. No need to buy wasteful disposable plastic water bottles again! The folks at Good Housekeeping agree. We were recently chosen as the third best plastic water bottle, according to their testers. We’re in good company with some top brands too. Here’s a bit from their post.
http://www.goodhousekeeping.com/product-testing/from-the-lab-blog/best-plastic-water-bottles
The Best Plastic Water Bottles
July 9, 2010 at 8:55 AM by Paul Hope | comment
Here in New York, we’re coming off one of the hottest weeks in years. While drinking plenty of water is good advice throughout the year, it’s never more important than when you’re baking in the summer heat. Here are three great picks for reusable, BPA-free water bottles to help you quench your thirst and beat the summer heat in style.
3. Base Brands Reduce Waterweek $19.99: It’s hard to beat the price of these bottles, which work out to just under $4 each. They’re sold in sets of five with a unique plastic holder that lets you store them on the door of your fridge, so you always have a cold bottle on hand. Available in 10 designs.
Happy hydration!
Rani Quirk
Marketing Manager, Base Brands
Add comment July 12th, 2010
Smash Can Trash Compactor Wins IDEA® Silver Design Award!
We’re buzzing here at Base Brands because our Reduce Smash Can has won a coveted design award! The IDEA (International Design Excellence Award) competition is a well-respected competition that attracts top-notch companies, and start-ups too. Over 1691 products entered, and only 403 went on to win a Gold, Silver or Bronze award. The Smash Can won a Silver IDEA award for its unique problem solving ability and distinct design. There isn’t another trash compactor like it on the market. It compacts 2x the household garbage, using less bags and resources.
We create products to solve simple household problems and to help us all live a bit more “green”. Great design is important to us, but it has to be functional too. It’s rewarding and encouraging when the two come together and your product is recognized for being both functional and good-looking too. Check out the entire IDEA winner’s line-up at http://www.idsa.org/. We’re alongside some great company.
Ken Kreafle, CEO Base Brands
Add comment June 24th, 2010
Reduce WaterWeek Kids a Favorite Among Nickelodeon Parents
We know why Reduce WaterWeek Kids is great. They’re cute, functional and just a real simple solution to the growing problem of disposable water bottles. We love how easy it is to pack a WaterWeek in your child’s lunchbox (10 oz is the perfect size for elementary-aged kids), instead of those nasty, ocean-wrecking plastic ones. And aren’t our oceans under enough stress right now anyway?!?!? They come in a design for girls, boys and the sporty set.
So we were thrilled to see Reduce WaterWeek Kids among the refillable water bottles chosen that you can vote on in the Parents Connect section on Nickelodeon.com. Parents Connect offers timely and interesting information on all types of things-products, parenting, kids, community, health and wellness, you name it. It’s a great place for parents to hang out and gather information, like the playground, but without all the noise.
Go to http://www.parentsconnect.com/parents-picks/best-sippy-cups, check out all the products, then nominate Reduce WaterWeek as a Parents” Pick 2010 choice! Look at all the other categories too. You have to become a member to vote, but then you’ll have access to cool info on all types of topics. It’s a great site for parents. ONLY 8 MORE DAYS TO NOMINATE!
Spread the love and thanks for supporting Reduce!
Add comment June 10th, 2010
Another Great Blog Review
We love working with “mommy” bloggers! There is no mystery. They are just average moms who have started up a blog to provide tips, product ideas, parenting help, you name it. They seem very honest and hardworking and truly are passionate about their blogs. Some of these blogs have really become popular and key mommy bloggers are sought after by the BIG packaged goods manufacturers! They’re on “mommy blogger” teams; they get sent to Disney World, and receive other kinds of ”perks”. The big marketers understand that this is an important group to get to know because they provide great insights to the mom market and have a lot of influence. We get that too, but we most of all really like the ease of working with them-they just seem real!
Check out another great mom blog review. Enter the contest through June 15th and you could win!
http://www.reviews.thecinnamonhollow.biz/2010/05/19/reduce-waterweek-bottles-review-and-giveaway/
I LOVE these bottles!!!!
Rani Quirk
Marketing Manager
Add comment May 27th, 2010
Take Care of Mom this Mother’s Day!
I’m a mom so I really appreciate Mother’s Day. Moms do so much for their families, with sometimes just a hug as thanks, but that’s enough right? This Mother’s Day, make sure the mom in your life feels special and honored. I know I don’t need expensive gifts, simple things work for me. A homemade card, a cute mug… But here’s a great and healthy idea: give mom a Reduce WaterWeek bottle set. It says: “Mom, I love you so much I want you to stay healthy. Here’s an easy and eco-friendly way to help you drink enough water, without destroying our environment.” Then throw in hug for good measure.
In honor of this Mother’s Day, we decided to give out WaterWeeks to some of Hollywood’s well-know moms. We were included in a Mother’s Day gift basket that will go to moms like Sarah Jessica Parker, Heidi Klum and Jennifer Hudson, to name a few. We hope they use them in style! Maybe they’ll show up at the playground sporting a WaterWeek bottle! If you do, snap a picture and send it to us.
Rani Quirk, Marketing Manager
Add comment May 7th, 2010
Drink Water Week, May 2-8: Take Care of Our Water, Get Free Shipping!
Drink Water Week may be a little unknown, but it’s aim is big. The purpose of this special week is to bring awareness to the importance of keeping our drinking water supply clean and accessible and to not take it for granted. According to the American Water Works, “a safe, reliable water supply is critical to the success of any community. It creates jobs, attracts industry and investment and provides for the health and welfare of citizens in ways ranging from disease prevention to fire prevention.” They have been promoting Drink Water Week for over 30 years as a way to bring together water professionals and the communities they serve to recognize the vital role that water plays in our lives.
Maybe there will be some water-related activities in your area to celebrate this week. Or maybe your child will do something fun and educational in school this week. Spread the word about taking care of our water supply. If you do something cool to celebrate, enter the video contest at http://www.awwa.org/ . I believe Drink Water Week will grow over the years. Look at Earth Day; it’s big business now, but wasn’t always.
This week only! Enjoy free shipping on all Reduce water bottles. Use code DRINK at check out through May 8. Stock up on water bottles to fill with safe, drinkable tap water. Enjoy!
Rani Quirk, Marketing Manager
Add comment May 3rd, 2010
Happy Earth Day! Reduce WaterWeek has gone Hollywood!
This is the big green day! It’s important for us all to take the inspiration of Earth Day and begin to live greener, more sustainable lives every day, not just on April 22. So in honor of this most green day, we included WaterWeek in a Hollywood gift basket giveaway that went to some of Hollywood’s greenest stars, like Ellen DeGeneres, Courtney Cox and Julia Louis-Dreyfus, to name a few. Wouldn’t it be cool if you saw them walking down Rodeo Drive, surrounded by their entourages, carrying Reduce WaterWeek? We’ll be watching…. Check out the story at: http://lastheplace.com/2010/04/21/environmentally-conscious-stars-honored-for-earth-day-in-hollywood-care-of-distinctive-assets/.
But in all seriousness, these celebrities have a voice and they have chosen to further the cause of saving our environment. We thank them for spreading the message and hope they enjoy using WaterWeek bottles, instead of those nasty disposables, which I’m guessing they don’t use anyway.
We’ll keep you posted on sightings!
Rani Quirk, Marketing Manager
Add comment April 22nd, 2010
Baby on board? Put more water in your tank.
It’s been a while since I was pregnant (thank goodness), but some things don’t change. Yes, all kinds of advice has changed over the last 10 years, and today’s toys and accessories are a lot cooler than when I was in the market. But the advice to drink enough water when you’re pregnant has not changed; if anything, the word is getting stronger.
Why? We know that drinking water is good for our skin, organs and brain. But it plays an extra special role with mommies-to-be:
- Water helps carry nutrients through the body and to the baby. It helps the amniotic sack grow and replenishes the fluid when it is lost.
- Drinking ample amounts of water helps keep pregnant women hydrated, which is critical. Dehydration can lead to contractions and even pre-term labor. Not good.
- The more water you drink, the less water your body retains. When you deprive your body of water, it goes into crisis mode and begins to store more of it. Often the bloating and swelling common with pregnancy can be lessened or even eliminated by drinking enough water.
- Drinking water helps prevent bladder infections by flushing away harmful bacteria. Not fun to have, especially when pregnant!
Moms-to-be need to keep water bottles handy at all times. But don’t settle for wasteful disposable ones. Buy reusable of course. Reduce WaterWeek is ideal because it makes it easy-and fashionable, which is hard to accomplish when pregnant-to get your 64+ ounces of water per day. Cheers!
Rani Quirk
Marketing Manager
Add comment April 15th, 2010
